Custala Pricing

Simple pricing

Priced by employees you survey — managers are always unlimited.

Add as many HR managers and sub-managers as you need at no extra cost. You only pay for the number of active employees who take each pulse.

Save up to 15% yearly

Starter

Up to 25 employees

Standard weekly Pulse surveys for a single team getting started.

$19/ month

billed monthly

✓Standard weekly Pulse surveys
✓Up to 25 employees per pulse
✓Unlimited managers & sub-managers
✓Basic Ala AI — 5 chats / week
✓Culture League & anonymous complaint box

Get started

Growth

Up to 75 employees

Full frameworks, segmentation and Ala AI for growing organisations.

$59/ month

billed monthly

Everything in Starter, plus:
✓Up to 75 employees per pulse
✓All advanced frameworks (Gallup, Westrum & Lencioni)
✓Full facility / shift / department segmentation
✓Deep Ala AI — 40 chats / week
✓Advanced trend & satisfaction comparisons

Get started

Enterprise

Up to 250 employees

For large, multi-branch businesses and factories.

$199/ month

billed monthly

Everything in Growth, plus:
✓Up to 250 employees per pulse
✓Multi-facility rollout & group-locked master links
✓Cross-facility benchmark reports
✓Automated export & custom HR integrations (PDF, Excel, Webhook)
✓Unlimited Ala coaching
✓Priority support & dedicated response SLA

Get started

Custom

250+ or Tailored Pricing

Holdings, multi-tenant groups, SSO and dedicated support.

Tailored Pricing

tailored to your org

Everything in Enterprise, plus:
✓250+ employees & multi-tenant holdings
✓SSO & custom onboarding
✓Dedicated success manager

Let's talk

Prices exclude VAT, applied automatically based on your country. Managers and sub-managers are never counted toward your employee quota. Cancel anytime.

Ready when you are.

Create your account and pick the plan that matches your headcount.